Retail
Get added to the store locator to connect with consumers. Questions? Contact Us.
Unlock the California Advantage
California Avocado season delivers peak freshness, trusted growing practices and premium quality that shoppers seek. Retail performance over the past three years shows that average unit and dollar sales are higher during the California season, reinforcing the measurable value of featuring California-grown fruit.
Leverage the Commission’s retail tools, resources and expertise to maximize performance all season long.
Get the latest on California Avocados
Subscribe to the California Avocado newsletter for insights, tips and resources — designed exclusively for retailers and industry professionals.
POS Order Form
Use the handy online form to order recipe booklets, recipe tear pads, educational information and other point-of-sale materials.
Merchandising Resources
The California Avocado Commission can assist with information and tools to help you, including point-of-sale materials that call out the avocado origin consumers want the most: California.
Avocado PLU’s
California Avocado labeling prominently calls out point of origin to encourage retail sales. Some avocado packers feature the California origin on the PLU label with the PLU number (used to properly identify the size of avocados sold at retail).
Get added to the store locator
If you are a retailer carrying California Avocados, click here to request to be added to the store locator.
Downloadable Images
Images of California Avocado recipes and California Avocados for merchandising use are available here.
California Avocado Packers
The Avocado Marketing and Research Information Center (AMRIC) system and reporting procedures enable the industry to analyze current market situations and forecast trends. AMRIC handlers are defined as handlers who shipped a minimum of 1% of the previous year’s total California crop volume.
The California Difference
The most sublime weather conditions foster the growth of our superfood. This, accompanied by the care of about 3,000 California Avocado growers, ensures you of that creamy avocado taste with each slice.
September
California Avocado season is winding down.
November
Our growers will be tending to their trees, preparing for next California Avocado season.
January
We anticipate that very limited harvesting will occur through February.
July
California Avocado season is in full swing!