Introducing The Scoop: The first California Avocado Commission Blog


I am so happy to announce the launch of the new California Avocado Commission blog: The Scoop! This blog is a monumental change to the way we are developing and sharing content… Needless to say, I am very excited about it. And on behalf of the state’s approximately 5,000 California Avocado growers, we here at the Commission sincerely hope you enjoy it and are glad you’ve already discovered it.

zac-croppedI’m Zac nd in addition to being a regular contributor here at The Scoop, I will also be the editor and the moderator. If you ever have any questions or concerns I’m here to help – just drop us a comment on a post or contact us through our website and I’ll get back to you as soon as I can.

Here at The Scoop you’ll find delicious recipes, avocado nutrition facts, answers to common avocado-related questions as well as direct access to a growing list of experts; including chefs, registered dietitians, California Avocado growers and bloggers.

Throughout the California Avocado season (from Spring through Fall) we’ll also be doing giveaways, contests and more – right here, so be sure to stay tuned for those.

If you haven’t already, check out some of our first posts.

Have specific ideas for content that you’d love to hear more about? Let me know in the comments below! We’d love to hear from you. In the meantime, please SHARE this post to let your California Avocado-loving friends know about The Scoop.