6. Increase profits by cross-merchandising avocados with related grocery items
Capitalize on the entertaining attributes of the avocado. Shoppers rarely purchase avocados without purchasing additional items, such as snack and appetizer products like tortillas, tortilla chips, salad dressings and dips. Storewide traffic-building promotions can be built around avocados. Year-round availability provides opportunities for exciting promotional programs including Cinco de Mayo, summer barbeques and picnics; salad promotions; special holiday or sports-themed parties.